Persuasion: The Art of Communication

Objectives

By the end of this course, you will be able to

• Describe the relationship between Persuasion and Communication
• Discuss the elements of Persuasion
• Identify the use of Framing in communication
• Overview
• All communication is persuasion!

This course teaches you to communicate well and persuade effectively. There are many reasons why we communicate – to inform, to share our viewpoint, to educate, and to sell. Communications guru Barbara Evers would argue that all these forms of communication are in fact forms of persuasion. In this course Barbara Evers and Wofford Jones walk through tips and techniques to take advantage of when you need to communicate and persuade.

Course details

Duration

1.35 hours

Price

$49.00

Certificate

Certificate of Completion

Category

Management

Course code

RVBB-3344